Marketing plan

Marketing plan

Formalni dokument koji sadrži informacije dizajnirane da vode razvoj i implementaciju marketing strategije.

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Part of Speech: noun
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Blossary:
Industry/Domain: Advertising
Category: Marketing communications
Company: Butterworth-Heinemann
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plan

Language; Public speaking

Drugo osnovno pitanje u analizi mere politike: ako postoji problem sa trenutnom merom, da li govornik ima plan kako da se problem reši?

импулсивна куповина

Advertising; Marketing communications

Products or services bought without prior consideration, usually in response to some stimulus at the point of purchase.

интеграција

Advertising; Marketing communications

The process by which the tools of marketing communications are used in combination to reinforce each other.

интерне базе података

Advertising; Marketing communications

Computer-based records compiled from internal records such as sales registrations, warranty cards and other sources for the purpose of direct marketing .

учење

Advertising; Marketing communications

The process of change to an individual’s behaviour resulting from experience.

начин живота

Advertising; Marketing communications

The way in which a person lives, identified by his activities, interests and opinions.

истраживање тржишта

Advertising; Marketing communications

The gathering and assessment of data and other information.

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