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Promocija

That element of the marketing mix which includes all forms of marketing communications .

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promocija
Health care; General

The element of the marketing mix that an organization uses (1) to inform consumers about its products, the prices of its products, and how to obtain its products, (2) to persuade ...

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The use of short-term, often tactical, techniques to achieve shortterm sales objectives.

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The method of remunerating advertising agencies by means of a payment directly from the media – traditionally set at 15 per cent of the advertising expenditure.

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The interpretation of stimuli and the organization of thoughts and ideas.

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broadcasting, are media designed to meet the mass market, to meet buyers/consumers of certain products.

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Advertising; Marketing communications

The promotion of its products or services by one company to another.

Beneficijska segmentacija
Advertising; Marketing communications

A grouping of consumers based on the specific benefits they desire from a product.

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