Category: Business
Created by: scott.sf
Number of Blossarys: 3
Coined in 1981 by current Apple VP, Guy "Bud" Tribble, the term was used to describe Steve Jobs' uncanny ability to convince nearly anyone of practically anything. According to folklore.com, Tribble ...
Apple first used the iBrand name with the introduction of its iMac line of computers. Ken Segall, an employee at an L.A. ad agency handling Apple's account, came up with the name "iMac" ...
Twiggy is the code name of Apple's own proprietary 5.25 inch floppy disk system named after a 1960s fashion model (Twiggy) who was famously thin. It was designed to be a higher-performance ...
"Think Different" was a major advertising campaign that Apple Inc. conducted between 1997 and 2002 to re-launch the company after nearly going bankrupt. In 1997, Steve Jobs was busy trying to save ...
Formed in Liverpool in 1960, The Beatles were an English rock band that became arguably the most successful act of the 20th century. With John Lennon, Paul McCartney, George Harrison and Ringo Starr, ...
Ronald Gerald Wayne (born May 17, 1934) is a retired American electronics industry worker. He co-founded Apple Computer (now Apple Inc.) with Steve Jobs and Steve Wozniak on April 1, 1976. Wayne ...
Project Purple was a top secret project by Apple that took place in 2004/2005 which eventually became the iPhone. In 2004, Steve Jobs conceived an idea of using a multi-touch touchscreen to interact ...