стратегија

стратегија

The determination of the longerterm goals and targets.

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Part of Speech: noun
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Blossary:
Industry/Domain: Advertising
Category: Marketing communications
Company: Butterworth-Heinemann
Product:
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Related terms

дијалог стратегија

Communication; Corporate communications

Процес комуникације у коме се обе стране медјусобно ангажују у размени идеја и мишљења (нпр., организације и заинтересоване стране имају срдачне разговоре). ...

стратегија дистанце

Communication; Corporate communications

Дистанцирања организације од директне одговорности за кризу.

стратегија прилагођавања

Communication; Corporate communications

Када компанија или организација преузима одговорност за кризу и ради на стварању стратегије којом ће спречити да се криза ...

стратегија одвраћања

Sociology; Criminology

A crime control strategy which attempts "to diminish motivation for crime by increasing the perceived certainty, severity, or celerity of penalties. "

корпоративна стратегија

Advertising; Marketing communications

The determination and definition of the long-term goals of an organization.

импулсивна куповина

Advertising; Marketing communications

Products or services bought without prior consideration, usually in response to some stimulus at the point of purchase.

интеграција

Advertising; Marketing communications

The process by which the tools of marketing communications are used in combination to reinforce each other.

интерне базе података

Advertising; Marketing communications

Computer-based records compiled from internal records such as sales registrations, warranty cards and other sources for the purpose of direct marketing .

учење

Advertising; Marketing communications

The process of change to an individual’s behaviour resulting from experience.

начин живота

Advertising; Marketing communications

The way in which a person lives, identified by his activities, interests and opinions.

истраживање тржишта

Advertising; Marketing communications

The gathering and assessment of data and other information.

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travel hacking / lov na turističke pogodnosti

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